If shared mobility and autonomous vehicles take off, will people still buy cars for personal use? And what will car shopping look like? The Next Normal imagines the car buyers and car dealerships of 2030.
“A big cost driver in the current distribution setup is the number of cars that you have in a dealership. In the future, dealerships will have very few cars. I still think there will be a few—but then, through virtual reality, you can modify them, you can experience them in different ways. You can say, for example, “I want to see it in red.” Virtual reality will transform this car into another color or into other features.”
The future of car buying (PDF)